RECORDING ACADEMY® LAUNCHES GRAMMY GO™ WITH COURSERA: EMPOWERING MUSIC'S NEXT GENERATION

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SANTA MONICA, CALIF. (APRIL 17, 2024)* — The Recording Academy® announces the launch of GRAMMY GO™, a cutting-edge online initiative in partnership with Coursera, a leading online learning platform. Aimed at music creators and industry professionals, GRAMMY GO provides practical, real-world knowledge to fuel both personal and professional growth. With a diverse range of courses taught by industry experts, including GRAMMY® winners and nominees, this collaboration underscores the Academy's commitment to nurturing talent and fostering innovation within the music community.

"Whether through GRAMMY Museum® programs, GRAMMY Camp®, or GRAMMY U®, the Recording Academy is dedicated to empowering music creators," said Panos A. Panay, President of the Recording Academy. "GRAMMY GO, in partnership with Coursera, marks the latest step in our mission to provide essential tools for professional and creative growth."

Enrollment is now open for the inaugural specialization on Coursera, titled "Building Your Audience for Music Professionals." Led by Joey Harris, international music/marketing executive, and CEO of Joey Harris Inc., the course features insights from Rock & Roll Hall of Fame inductee Jimmy Jam, GRAMMY nominees Janelle Monáe and Victoria Monét. Participants will gain invaluable skills to cultivate a loyal audience and establish a strong brand presence in today's dynamic music industry.

The partnership's second course, "Music Production: Crafting An Award-Worthy Song," will launch later this summer. Led by Carolyn Malachi, Howard University professor, and GRAMMY nominee, the course will provide essential audio and technological skills for aspiring music producers. Special appearances by industry heavyweights including GRAMMY winner CIRKUT, Hit-Boy, Stevie Mackey, Harvey Mason jr., and Judith Sherman promise an enriching learning experience.

"We are thrilled to welcome GRAMMY GO as our first entertainment partner on Coursera," said Marni Baker Stein, Chief Content Officer at Coursera. "These self-paced online Specializations offer aspiring music professionals a unique opportunity to learn directly from iconic artists and industry experts."

In addition to courses, GRAMMY GO serves as a digital hub for career pathways and industry insights. For more information and enrollment, visit go.grammy.com.