How Santana's Supernatural Revived a Legend and Became a Global Phenomenon

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When Santana released Supernatural in 1999, few could have predicted the cultural and musical impact it would have — or the way it would completely revive Carlos Santana's career. Now, over two decades later, the iconic album has rightfully earned a spot in the 2025 GRAMMY Hall of Fame.

With its vibrant fusion of Latin rock, pop, soul, and hip-hop, Supernatural captured the spirit of a new millennium. From the electrifying energy of "(Da Le) Yaleo" to the undeniable magnetism of chart-topper “Smooth” featuring Rob Thomas, the album was both a masterclass in collaboration and a celebration of Santana’s deep musical roots. Each track contributed to a rich, unified sonic experience — an artistic comeback that felt more like a cultural event than just a record release.

Behind the scenes, legendary producer Clive Davis played a crucial role in orchestrating the album’s superstar collaborations, including Lauryn Hill, Eric Clapton, and Maná. But it was Santana’s unwavering passion and vision that drove the project’s soulful authenticity.

Supernatural didn’t just dominate the charts — it made history, winning nine GRAMMYs, including Album of the Year and Record of the Year for “Smooth.” It reintroduced Santana to a new generation and proved that true artistry, when fueled by purpose and vision, never fades.

As Supernatural joins the ranks of the GRAMMY Hall of Fame, it stands as more than just an album — it’s a timeless testament to reinvention, rhythm, and resilience.